Dr.Haynes Collective

Branding | Creative Direction


Dr.Haynes Collective is a boutique telehealth coaching practice designed to help its clients maximize their professional and personal growth, and build a foundation of supportive, encouraging communities. Featuring a growing network of experts hailing from diverse, multicultural backgrounds and varied skill sets, Dr.Haynes collaborates with her clients to create a strategic, custom roadmap. The task at hand was to create branding cohesive to the collective's needs and target clients. A mix of teal and navy was used to create a calm environment that still had a hint of "corporate"—with pops of periwinkle that were personally requested by the client.