In-App Flow
Users selecting a scooter will be shown special pins with a star to the top side of it. This star indicates that the pin is different from the rest of the scooters on the map. Once the special pin is selected to beging the scooter selection process, the user is shown a card they can swipe up on to read the advertisement. This screen also shows the discounted price that is sponsored by the advertiser. Throughout the flow, the sponsor's logo is shown and made highly visible. Custom colors are also used and are dictated by the sponsors to match their branding. This is a win-win for companies looking to advertise and users who wants cheaper rides available to them.
Customizable Details
Sponsors are able to customize the card with their preffered brand colors, custom 395x150 pixel images, and brief ad copy using up to 160 characters. This incentivizes sponsors to advertise in our app because it is so easily customizable for each company.